SCHOOL BRAND REVAMP
Mother Athena School Badaun
Identity and Visual Design
Mother Athena School is a senior secondary, co-educational, English medium school established in Budaun in 1995. However, their branding was traditional and did not effectively showcase their core objective.
The school's primary objective is to provide a stimulating and creative learning environment for students, with a focus on fostering multifaceted personality development. Their aim is to nurture students into becoming admirable "Citizens of the World." Therefore, the school wanted to communicate this mission effectively in all their communications.
To achieve this, revamping the Mother Athena School's Logo and Visual Branding is necessary. The school should introduce elements, colors, fonts, and patterns that effectively convey the school's message and create a visually appealing and timeless brand identity. This will help the school to better communicate its core values and objectives to its stakeholders, including students, parents, and the community at large.